The 1971 commercial jingle bears a semblance this year as the world celebrates 125th anniversary of Coca-Cola. In Hong Kong, the initiative by creative agency CLOT and British artist James Jarvis, with contributions from Casio,Native, HEAD PORTER, and clothing label Subcrew. Starting this week till June 5th, purchasers of Coca-Cola at select supermarket can claim 7 commemorative items. First portion to start on May 21st, items such as CLOT x James Jarvis x Coca-Cola 125th T-Shirt, CLOT x James Jarvis x Coca-Cola 125th iPhone and iPad 2 Covers, as well as the Casio G-Shock Watch will be offer to claim with specific value for each. The 2nd phase starts on May 28th with offerings include CLOT xSubcrew x Coca-Cola 125th Cap, CLOT x James Jarvis x Native – Coca-Cola 125th Fitzsimmons Boots, and messenger bag from HEAD PORTER. Limited to only 125 units per design, all will be available only at JUICE in Hong Kong with the proof of purchase. Its time to stock up on Coke!
JUICE Hong Kong
Shop A, G/F, 9-11 Cleveland Street | Map
Fashion Street, Causeway Bay, Hong Kong
Credit: Freshness Mag
Follow me @donbleek88